The Cult
Cidu Bill on Feb 23rd 2011

They pulled the ad. They apologized. They high-fived one another, ecstatic about the nationwide free publicity.
Actually, Kool-Aid should have sued them.
And you know, you have to feel sorry for Kool-Aid: even if they had used Kool-Aid in Jonestown, Kool-Aid didn’t deserve being forever associated with mass murder/suicide (the fact that they earn millions of dollars selling colored sugar watter notwithstanding) — but in fact Jones only sprung for some off-brand colored sugar water.
Filed in Bill Bickel, Jonestown, Kool-Aid, advertising | 41 responses so far





